Episode 77 - The Real Reason Your Social Media Isn’t Converting with Caitlin Durning

Everyone wants better content.

But no one wants to be the face of their business.

In this episode, I go 1 Layer Deep with Caitlin Durning, CEO of Meraki Media and social media strategist for luxury brands like Rolls-Royce and Bentley, to talk about what’s actually missing from most business owners’ marketing.

We’re not talking trends.

We’re talking identity.

Because if you’re not willing to show up, your brand won’t either.

Caitlin breaks down why most content flops, what the algorithm is really looking for (hint: it’s not just hashtags), and how to market a service as a feeling, especially when you don’t have a physical product.

If your brand’s been hiding behind generic posts, this is your wake-up call.

Let’s get 1 Layer Deep.

No BS. Just the right action to get to the result.🧡

Let's connect! 👋

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